About Alley-Oop Coaching

Alley-Oop offers basketball classes to youth ages 3-12 in communities throughout California. Alley-Oop is dedicated to the positive development of basketball and life skills for our youth participants. We are confident that your son or daughter will benefit from our proven approach to training and coaching.


Strong and defined individuals play an important role in our community’s future. At Alley-Oop, we are in the business of not just building good athletes, but building relationships through the love of sports.

We offer a standardized basketball training program that empowers young athletes to excel with confidence, passion and fun. Our I.D.E.A.L. Coaching Philosophy & I.D.E.A.L. Training Method is a personalized approach that guarantees our players’ and coaches’ success. We are an organization that works with a diverse group of players. Treating each person with equanimity and compassion is what makes the Alley-Oop model stand apart.

Coach Adam Dallas

Owner / Head Coach Adam Dallas

Adam Dallas, owner and founder of Alley-Oop Basketball, is a product of his company’s philosophy that critical life skills can be taught through the game of basketball.  Coach Dallas prioritizes his players’ capacity for teamwork, focus, patience, and self awareness.  His goal is to develop equanimous players that are both gracious in defeat and humble in victory.

Coach Dallas has employed these skills in his own life and player history.  In High School he was an outstanding three sport athlete who received awards for his outstanding performance and dedication to basketball, football and baseball.  Perhaps more importantly, he applied the skills he gained through athletics to develop himself professionally in real estate and, of course, at Alley-Oop.

Message from Coach Dallas:

“I believe we can achieve whatever we can conceive! I teach coaches how to help people believe in themselves.  The IDEAL system helps coaches quickly uncover what is limiting that potential.” 

Adam brings an impressive resume to Alley-Oop Coaching:

  • International Fitness Professionals Association (IFPA) Certified Basketball Conditioning Specialist
  • IFPA Certified Strength and Conditioning Specialist
  • USA Basketball GOLD Coaching License
  • American Coaching Academy Youth Coaching Certification
  • Youth Basketball Coaching Association (YBCA) Level 1 Certified
  • Strong coaching history at all levels of youth and high school play
  • National Federation of State High School Associations Certified Coach
  • California Bureau of Real Estate (CalBRE) License #01354382

Visit our Testimonials page to see what others are saying about Alley-Oop!